Title: Mad About Money
Length: NEW Weekly Half-Hour Program
Broadcast Window: September 6, 2010 – September 4, 2011
Barter Split: 3 1/2 Minutes Network – 3 1/2 Minutes Local
Episodes: 52 Episodes (22 original)
DESCRIPTION: Mad About Money is a new weekly, half-hour sketch-comedy/variety show aimed at educating and entertaining kids. A true E/I series, episodes use a creative mixture of humor, improv, animation, and viewer-generated video. Think Saturday Night Live meets The Electric Company.
Mad About Money conveys important messages about money, saving, and investing in a fun and entertaining way. Each TV episode relies on a small company of skilled comedic actors to explore significant topics within a subject area. It incorporates comic monologues, sketch and improv comedy, eye-catching animation, music videos, humorous “kid on the street” interviews, and viewer-created questions about money.
PROMOTION: The Mad About Money TV will be cross-promoted via a syndicated website that will generate 2 million hits a month and a live, in-school touring theatre production to 1,000 schools around the country.
“Mad About” can cross promote their stations at local schools through the live touring show, and their station logo will appear on all student workbooks, teacher guides and hall partners. A package of “Mad About Money” vignettes will also be made available to stations.
Window included in show for local billboards. A selection of on-air promos will be available via satellite. Downlink coordinates to follow.
SALES SUPPORT: Please be sure to contact Big Fish as soon as possible with your air dates to help with advertising and TV listings. Air dates and times may be emailed to: andrea@bigfishentertainment.com
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